Miss AP's Diary

Celebrate International Women’s Day

Celebrate International Women’s Day

This year on March 8, I will be celebrating International Women’s Day, as I do every year. It’s a festivity that Agent Provocateur holds dear, because we, as a brand, fly the flag for women of power, confidence and with control over their own destinies – even if it is only in our own small silky way.

If you are a feminist – and FYI, as long as gender inequality persists in the world, then every woman should stand up and call themselves a feminist – then here’s how to join the party:

1. Do your reading
Learn the history of International Women’s Day. The first one was observed in 1909 to honour the 1908 garment worker’s strike in New York, where the women were protesting their horrific working conditions. Since then it has spread around the world, with women fighting for the right to vote, for wars to end, for equal pay and for countless other causes that women have to fight for every day. Even if you only have to fight for a shorter toilet queue or for a ban on cat calls (ah, what a sweet world it would be), it’s still worth shouting on behalf of your sisters today.

2. Wear purple
Since 1908, the Women’s Social and Political Union (WSPU) in Great Britain adopted the colour scheme of purple, white and green to symbolise the plight of the Suffragettes. Purple symbolised justice and dignity – two values strongly associated with women’s equality. I find that as soon as I wiggle my curves into some purple lace, I feel instantly more potent. Not for the feminist the giggling innocence of pink or the man-pleasing siren-appeal of red. Purple is something altogether more sophisticated, proud, and in charge. Don your best purple knickers and hashtag #paintitpurple to join the movement.

3. Rally your Girl Gang
This season, Agent Provocateur is all about the girl gang. From the magical (think Neve Campbell in The Craft) to the menacing (The Jezebels in Switchblade Sisters) to the downright mean (Oh hey Regina George), girl groups can be spectacularly powerful. But it’s not all about using your communal girl power for badass-ness – get your girls together to make some good in the world. For example, you could organise a walk for female victims of war with the Join Me on the Bridge movement, or get the girls over for margaritas and a clothing swap to raise money for a woman’s shelter.
4. Tell your girls you rate them
This is an easy one: your mum, your sister, the girl you sit next to in the office, your personal trainer – just let them know you think they’re great. There’s no room for cattiness or jealousy on International Women’s Day – just girl-on-girl good vibes.

5. Make it happen
The theme for International Women’s Day 2015 is #MakeitHappen, which you can do by launching yourself with gusto into the social sphere. Retweet, repost, rally – spread the word. Women are great; whether they’re out marching for the rights of their sisters or kicking around at home in a pair of fluffy mules, they are worth celebrating.

Posted Mar 13, 2015